To promote the film, HBO set up the infamous Votomatic
machines at The Grove in Los
Angeles on Tuesday to give people a chance to vote
using a butterfly ballot. The folks at the vlog Why Tuesday? were there
to capture the experiences of the “voters.” You can check out their video here.
Some “voters” had no problems; others were very confused.
The lessons here: ballot design and device-interface really matter, and testing
across a diverse population is a critical step when developing any new
voting systems and devices — digital or otherwise.